Marketing strategy
Your AI CMO builds the plan around your brand, your audience and your stage of business.
- Your brand's marketing plan
- Content direction
- Lead nurture plan
Beyond the compliant launch
Compliance without
customers means nothing.
Your telehealth business needs patients, too. Our AI CMO handles your marketing, from content and social media to lead follow-up and patient retention.
The foundation. Then the advantage. ↓01 / The foundation
The clinical stack.
Already built.
Physicians, pharmacy, patient technology and fulfillment, connected behind your brand.
- Clinical care
- Licensed clinicians evaluate patients and make prescribing decisions.
- Pharmacy & fulfillment
- Pharmacy partners dispense prescribed treatments and handle shipping.
- Your patient portal
- A branded portal connects intake, patient records and communications.
- Patient support & reorders
- Order support and reorders keep the patient journey connected.
Clinical decisions stay with licensed providers. Treatment availability depends on patient eligibility and location.
02 / The hard part
You'll never succeed by outspending Silicon Valley Giants.
You're competing for patients with telehealth giants like Hims & Hers and Ro. Hims & Hers alone spent $798.5 million on customer acquisition in 2025.
Getting noticed in that market costs money. If winning a patient costs more than you earn from them, growth loses you money.
$2.19M
Per day. Hims & Hers' average customer-acquisition spend in 2025.
Hims & Hers 2025 Form 10-K ↗$798.5M divided by 365 days. Total company spend, not cost per patient.Ro ran a Super Bowl ad with Serena Williams, backed by a national TV, social media and outdoor campaign.
Ro's 2026 campaign ↗Example cost to win a patient$300Spent before they buy
Monthly margin per patient$120After direct care costs
Time to earn that $300 back2.5 monthsBefore other overhead
Example assumptions, not PNP results or competitor acquisition costs. Assumes the patient stays active and margin remains constant; excludes other overhead.
03 / Your outcompete playbook
We copied MEDVi's approach.
Now it's available to you.
Your AI CMO puts the strategy to work for your brand. Content, social media, lead follow-up and patient retention, with paid advertising if you want it.
MEDVi's use of AI: NYT reporting ↗Content creation
AI turns your offer into content in your brand's voice.
- Content calendar
- Branded posts
- Email content
Social media
Your AI CMO handles the calendar, publishing and management of your social channels.
- Post planning
- Content publishing
- Social media management
Lead follow-up
AI follows up and nurtures interested leads so the conversation doesn't stop at the first click.
- Email nurture sequences
- Common questions & objections
- Invitations to take the next step
Patient retention
AI keeps your brand in touch with patients after the first sale.
- Welcome messages
- Ongoing patient communication
- Re-engagement messages
Optional
Paid advertising
Want to run ads? Your AI CMO can manage paid advertising as part of your marketing plan.
- Advertising plan
- Ad content
- Campaign management
01 / Content & social
A content plan. And the work to run it.
Your AI CMO plans your content, creates branded posts and manages your social channels.
- Content calendar
- What to post, when to post it and how it supports your offer.
- Branded content
- Posts that explain your offer in your brand's voice.
- Social media management
- Publish planned content and manage your social channels.
02 / Lead follow-up
Keep interested people from going cold.
AI follows up with interested leads, explains your offer and invites them to take the next step.
- Email nurture
- Follow up with leads who are interested but haven't started.
- Questions & objections
- Explain the offer, address common concerns and build trust.
- Calls to action
- Invite leads to return and take the next step.
03 / Patient retention
Keep the relationship after the first sale.
Your AI CMO handles welcome messages, ongoing communication and re-engagement to keep your brand connected with patients.
- Welcome messages
- Introduce new patients to your brand and what happens next.
- Ongoing nurture
- Keep the conversation going with useful messages in your brand's voice.
- Re-engagement
- Follow up with patients who have stopped engaging.
YBYour brandSample post
Your next chapter.
Your health.
Your health.
Content calendar + social media
Your content.
Planned & managed.
Built around your brand
YBYour brandSample email
FOLLOWING UP ON YOUR INTEREST
The Your Brand team
Still have questions?
Choosing care is a personal decision. Here’s how the process works, what to expect and how to take the next step.
Explore your options ↗Here when you’re ready.The Your Brand team
Email nurture sequences
From first interest
to the next step.
YBYour brandSample email
KEEPING IN TOUCH
Before, during and after the first order.
How is everything going?
Your journey doesn’t end at sign-up. Find your next steps and contact your care team through your patient portal.
Visit your portal ↗A familiar name in their inbox.Before, during and after the first order.
Ongoing patient communication
Keep patients
connected.
Patient lifetime value
Sample content and email concepts. Paid advertising is optional.
Our partners
Who Plug & Play
is built for.
If you have an audience that trusts you in health, wellness, fitness, or longevity, you have everything you need.
01 / Med spas & clinics
Your brand.
Your patients.
Your revenue.
Physicians. Pharmacy. Fulfillment. Support. Compliance. Every piece of the clinical and operational stack already built, already running.
Apply to Partner ↗02 / Fitness & wellness brands
Your audience is
already buying this.
Own it.
They spend millions talking to the masses. You speak directly to the person. No ad budget can out-compete a brand someone loves and trusts.
Apply to Partner ↗Your brand. Your patients.
Own the brand.
Keep the margin.
Longevity & biohacking
Own the category
your community obsesses over.
Built for longevity businesses, biohacking communities and membership groups whose audience already comes to them for health education. Give those members a place to explore physician-guided treatment under your brand.
We provide the path from interest to care: branded patient intake, licensed providers, pharmacy fulfillment and support. Your AI CMO helps you explain the offer and follow up with interested members.
Influencers, creators, coaches & educators
Monetize the trust
your audience already has in you.
Built for creators, coaches and educators with an audience that trusts their health and wellness advice. Add a telehealth offer alongside your content, courses or coaching, with a patient experience that carries your brand.
You bring the audience. We run the care infrastructure: intake, licensed providers, pharmacy fulfillment and patient support. Your AI CMO helps turn your offer into content and follow-up. Clinical decisions stay with the providers.
Health apps, platforms & e-commerce brands
Add a telehealth offer
to the brand they already use.
Built for health apps, wellness platforms and online brands with existing users, subscribers or customers. Give them access to physician-evaluated treatment alongside the products or services they already buy from you.
We provide the branded patient journey and the operations behind it: intake, licensed providers, pharmacy fulfillment and support. Your AI CMO helps introduce the offer to your customer base and keep the conversation going.
Patient volume × monthly margin
Your growth.
In numbers.
Adjust the assumptions to model monthly and annual contribution.
Your scenario
0 patients5,000 patients
After direct care costs, before overhead.
$120 is an example assumption. Enter your own margin.
Estimated monthly contribution
Annualized contribution
500 patients × $120 monthly margin
Apply to Partner ↗Illustrative scenario, not an earnings forecast. Contribution is active patients × assumed monthly margin; annualized contribution is monthly × 12. Excludes marketing, software, staffing, taxes and other overhead. Actual costs, retention and results vary.
How it works
Three steps. Days, not months. No technical or medical background required.
Skip the 12-Month Setup
No pharmacy agreements, no medical licensing, no compliance maze. We did that already. You start in days.
- No FDA registration, physician network, or HIPAA build required.
- No legal team, no vendor negotiations, no 6-figure infrastructure cost.
- Apply, get approved, and your brand is live, in days not months.
What takes others 12 months takes most partners under a week.
Without P&P12+months to launch
With P&P7days to launch
Everything already handled
- FDA-registered pharmacy network
- Licensed physicians: all 50 states
- HIPAA-compliant infrastructure
- State licensing & legal compliance
Drop Your Brand In
Your logo, your pricing, your patient experience. The infrastructure is ours: the brand is entirely yours.
- Your name on every portal, label, email, and prescription.
- Set your own prices: you control what patients pay and what you keep.
- Your patients never see our name. Not once.
100% white-label. Your brand owns the relationship.
Grow Without a Ceiling
No revenue share. No referral cuts. A real recurring business with 100 to 200% margins and patients who keep coming back.
- Patients reorder automatically. Recurring revenue you actually own.
- Scale your audience, scale your revenue. No bottlenecks on our end.
Partners regularly generate $50K to $150K+ in their first 30 days.
Three Essential Systems: Already Built
What took other companies years and millions to build is already live, tested, and waiting for your brand to be dropped in.
01 / Pharmacy
Integrated Pharmacy
Network
Direct routing to FDA-registered compounding pharmacies. No sourcing, no vendor management, no inventory. Prescriptions are reviewed, compounded, and shipped, automatically.
Compounding PharmacyFDA REGISTERED
- 01Patient completes intake
- Encrypted
- 02Physician reviews & approves Rx
- Async · Same day
- 03Pharmacy compounds & ships
- Auto-routed
02 / Medical
Licensed Providers
Nationwide
Instant access to licensed physicians in all 50 states. Async review means patients get approved in hours: no scheduling, no phone calls, no clinic bottlenecks.
Licensed PhysiciansALL 50 STATES
AL AK AZ AR CA CO CT DE FL GA HI ID IL IN IA KS KY LA ME MD MA MI MN MS MO MT NE NV NH NJ NM NY NC ND OH OK OR PA RI SC SD TN TX UT VT VA WA WV WI WY
03 / Compliance
HIPAA
Compliant CRM
Full patient lifecycle management. Intake, approvals, messaging, reorders, and compliance tracking, all in one HIPAA-certified system you can access from your dashboard.
Patient LifecycleHIPAA CERTIFIED
- Intake
- Encrypted
- Approvals
- Physician review
- Messaging
- HIPAA-safe
- Compliance
- Audit trail
- Reorders
- Automated
- Dashboard
- Real-time view
The numbers speak for themselves.
These aren't hypotheticals. They're what partners building on our infrastructure actually see.
- $50K to $150Kavg. partner revenuein their first 30 days
- 100 to 200%gross marginon every order, you keep
- 48 hrsfirst order averagefrom go-live to first sale
- 94%reorder ratepatients come back every month
"We went from zero to $80,000 in month one. Our audience already wanted this: we just finally had a way to give it to them."
Common Questions
Is this actually legal?
Yes, completely. Every product is prescribed by a licensed physician and dispensed by an FDA-registered compounding pharmacy. This is the same model used by Hims, Ro, and Noom. You're a marketing and brand partner. Doctors handle all the medicine. You never touch the clinical side.
Do I need a medical background?
Not even slightly. The entire point of this platform is that you don't need one. You promote your brand to your audience. Our licensed physicians review every patient, write every prescription, and manage all clinical decisions. You collect revenue.
How quickly can I actually launch?
Most partners complete brand setup in under 2 hours and see their first orders within 48 hours of going live. There's no technical work on your end: we configure everything. You provide a logo, pick your programs, and share your link.
What does it cost to get started?
Apply to learn about our partner structure and what it takes to get started. It's designed to be accessible, with no inventory to purchase, no overhead to manage, and no clinical staff to hire. Reach out and we'll walk you through exactly how it works.
What do I actually have to do day-to-day?
Promote your branded portal to your audience. That's it. We handle product fulfillment, physician consultations, customer support, reorders, shipping, and compliance: every single order, automatically.
Who owns the customer relationship?
You do. Patients who come through your portal are your patients. They see your brand, receive communications from your brand, and build a relationship with your brand. You own the list, you own the relationship.
How much can I realistically make?
Partners with engaged audiences in health, fitness, or wellness typically see $50K to $150K in their first month. Margins are 100 to 200% per order, and reorder rates are extremely high because patients take peptides on recurring monthly programs. The income is genuinely recurring.
Your next step
Get compliant.
Then get competitive.
Tell us about your telehealth business and the audience you want to reach. Let's walk through what your AI CMO handles and the clinical setup behind your brand.
Schedule a strategy call Your brand. Your patients. Your next chapter.